4 Basic Tips to Increase Your Online Presence

Starting a business consists of research, employee’s, a business license ,permits, finances and marketing.  In some cases you might have to wear all the hats until you can afford to hire employees. Right now I find myself in that position of wearing all the hats to sustain my vision.

My challenges are ongoing, I’ll get into more details in a future post about going into business for yourself  however my biggest challenge is maintaining a consisted social media presents.  When preparing good content and  product you don’t have time to focus on your social media presents at least not in an effective way. I now understand why big companies hire social media managers. 

If you learn to leverage Facebook, Instagram, Twitter etc. theirs no better marketing tool, besides word of mouth. If you have a great product people will talk and spread the word.

In doing research I found five tools to help me move efficiently into the social media world and expose my business to the masses.

  1.  Create a Blog:  Write about hot topics and relevant information. Figure out your tribe and address their needs.

  2. Update (SEO): Search Engine Optimization is the process of increasing the quality of website traffic by increasing visibility of a website to users search engine) short definition the SEO places emphasis on keywordspage descriptionstitle pages.

  3. Use online Ads: Adwords/ Social Media/ Media.Net/Amazon Associates.

  4. Start Online Contest and Free giveaways.

 

Learn, Live, Laugh

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Tara Staples

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